Post by account_disabled on Feb 27, 2024 0:00:17 GMT -5
PREPARE WEBINAR If you have some free time, now is the right time to learn how to prepare and run webinars . Talk about the details of your products, introduce new people, inspire your audience about what they can do or have from your business when it's all over. Doing webinars during this stop period could be a particularly effective tactic, especially in B2B, because the other professionals you speak to are equally free from pressing occupations, and available to see/meet other new people, even on video. If you have never done webinars, this is a great webinar guide 37 tips for successful webinars 4. PUT IN ORDER THE THINGS YOU HAVE NEVER PUT IN ORDER Here are some tasks you should do that you haven't done in a long time: Tidy up your administration: clean and tidy up your files.
Delete things you no longer need. Close contracts that have no more hope. Website: write those “evergreen” posts you promised yourself you would write; eliminate from posts those keywords and expressions from a long time ago that Honduras Mobile Number List are no longer relevant to your target and your business. Webinar and Podcast: Update yourself on how to create webinars and podcasts , try them out, and come up with ideas for how to use them in the future Books: Start reading that stack of marketing books you bought and put away 5. CHECK YOUR COMPETITION'S SEO For a long time you remained focused on your business, your site, your results, your SEO. Now you can take a look at the competition. Check the Google search results - SERP - of searches with your main keywords and try to understand why competitors are positioned better than you .
Examine their texts, keywords, metatexts, whether they use rich-text, review plugins, how many backlinks they have, and get an estimate of their traffic, compared to yours. To do all this you can use semi-free tools such as SeoZoom, SemRush, Moz, Majestic, ScreamingFrog, Ahrefs. Write down what you find, evaluate whether it is applicable to your context, and set it as an objective for future digital marketing actions . 6. PRODUCE VIDEOS Videos are an exceptionally effective tool for your digital marketing. They can help you: Improve ranking on long-tail keywords Appear in Google SERPs with particular and distinctive snippets Appear in (numerous!) searches on YouTube Above all, videos are also the basis for producing other content . Making a post by publishing the video and transcribing it word for word is just one of the possible contents you can derive from a video.
Delete things you no longer need. Close contracts that have no more hope. Website: write those “evergreen” posts you promised yourself you would write; eliminate from posts those keywords and expressions from a long time ago that Honduras Mobile Number List are no longer relevant to your target and your business. Webinar and Podcast: Update yourself on how to create webinars and podcasts , try them out, and come up with ideas for how to use them in the future Books: Start reading that stack of marketing books you bought and put away 5. CHECK YOUR COMPETITION'S SEO For a long time you remained focused on your business, your site, your results, your SEO. Now you can take a look at the competition. Check the Google search results - SERP - of searches with your main keywords and try to understand why competitors are positioned better than you .
Examine their texts, keywords, metatexts, whether they use rich-text, review plugins, how many backlinks they have, and get an estimate of their traffic, compared to yours. To do all this you can use semi-free tools such as SeoZoom, SemRush, Moz, Majestic, ScreamingFrog, Ahrefs. Write down what you find, evaluate whether it is applicable to your context, and set it as an objective for future digital marketing actions . 6. PRODUCE VIDEOS Videos are an exceptionally effective tool for your digital marketing. They can help you: Improve ranking on long-tail keywords Appear in Google SERPs with particular and distinctive snippets Appear in (numerous!) searches on YouTube Above all, videos are also the basis for producing other content . Making a post by publishing the video and transcribing it word for word is just one of the possible contents you can derive from a video.